Top 10 Most Searched Shopping Keywords Worldwide (2025 Trends)

In the age of digital commerce, search engine behavior reveals everything—from what people want to what they’re ready to buy. Whether you're a marketer, online seller, SEO expert, or deal-hunting shopper, knowing the most searched shopping keywords worldwide gives you a powerful edge.

From electronics to fashion, the right keywords drive traffic, conversions, and even global retail trends. In this blog, we’ll explore the top 10 most searched shopping keywords globally, why they’re trending, and how you can leverage them for smarter shopping or better business.

🌐 Why Shopping Keywords Matter in 2025

Keywords: “most searched products online”, “ecommerce search trends”, “top shopping keywords”

Every second, consumers across the world search for product reviews, best prices, unboxing videos, promo codes, and deals. These keywords represent real-time buyer intent. For businesses and consumers alike, they:

🔍 Reveal popular product categories
📈 Predict sales trends
🛍️ Indicate seasonal demand
🎯 Help marketers optimize content for SEO and ads

Whether you sell online or love shopping online, tracking keyword trends = smarter decisions.

🏆 Top 10 Most Searched Shopping Keywords Worldwide (2025)

Here’s a data-backed list of the most frequently searched global shopping-related terms. These keywords reflect a mix of evergreen popularity, emerging demand, and current shopping behavior.

1. “iPhone 15 Pro Max”

Global Monthly Searches: 9M+
Why It’s Trending:
Apple continues to dominate tech search with every new release. The iPhone 15 Pro Max, with its titanium build, AI camera upgrades, and USB-C compatibility, is a top-searched gadget globally.

EEAT Insight: Consumers rely on tech reviewers and expert comparisons before purchasing—making high-authority content critical for SEO success.

2. “Air Jordan 1”

Global Monthly Searches: 6.8M+
Why It’s Trending:
The sneaker culture remains strong, and the Air Jordan 1 continues to be the most iconic and collectible shoe. Demand spikes around new drops and collaborations.

Pro Tip: If you run a fashion or streetwear store, target long-tail keywords like “Air Jordan 1 low panda price” or “AJ1 release date”.

3. “Wireless Earbuds”

Global Monthly Searches: 6.5M+
Why It’s Trending:
From AirPods Pro to budget-friendly brands like SoundPEATS and Realme, the wireless earbuds category keeps booming across continents—especially among Gen Z.

🎧 Consumers often search “best wireless earbuds under $50” — include this keyword variation in blog reviews and comparison posts.

4. “Laptops for Students”

Global Monthly Searches: 5.9M+
Why It’s Trending:
As remote education, hybrid learning, and student freelancing grow, laptops for school and university remain in demand—especially before the back-to-school season.

SEO Opportunity: Create content around “budget laptops for students 2025” or “best student laptops with long battery life.”

5. “Nike Shoes for Men/Women”

Global Monthly Searches: 5.2M+
Why It’s Trending:
Nike remains a global powerhouse. Seasonal discounts, influencer marketing, and high comfort designs fuel constant searches.

EEAT Tip: Product reviews with user experience photos and verified purchase claims increase trust and authority in competitive niches.

6. “Skin Care Products”

Global Monthly Searches: 4.8M+
Why It’s Trending:
Global skincare awareness—especially around K-beauty, natural ingredients, and anti-aging—keeps this keyword group at the top.

Smart Strategy: Break down into sub-keywords like “best vitamin C serum 2025” or “Korean sunscreen for oily skin.”

🧴 Add E-A-T signals by citing dermatologists, product certifications, and real user reviews.

7. “Gaming Console Deals”

Global Monthly Searches: 4.3M+
Why It’s Trending:
Searches spike near Black Friday, Christmas, and new console releases. Xbox Series X, PS5, and Nintendo Switch dominate demand globally.

🎮 Add urgency with seasonal content: “Top gaming console deals for Black Friday 2025.”

8. “Smartwatch for Women”

Global Monthly Searches: 3.9M+
Why It’s Trending:
Fitness and health tech for women is booming. People search by design, battery life, fitness features, and brand trust.

⌚ Niche-down to terms like “best budget smartwatch for women 2025” or “waterproof smartwatches with heart monitor.”

9. “Back to School Supplies”

Global Monthly Searches: 3.6M+
Why It’s Trending:
Every August–September, this keyword explodes. Parents and students look for deals on stationery, backpacks, and gadgets.

📝 Great content includes checklists, buying guides, and bundle comparisons.

10. “Discount Code / Promo Code”

Global Monthly Searches: 3.4M+ (varies by brand e.g., “Shein promo code”, “Amazon discount code”)
Why It’s Trending:
Price-conscious consumers actively look for ways to save money online—making this a universal evergreen keyword.

Top Niches: Fashion, electronics, travel, skincare, food delivery.

💸 Incorporate “how to find working coupon codes” or “verified promo code sites 2025” into blog content.

📊 Keyword Insights: What They Reveal About Shopper Behavior

These keywords highlight important consumer trends:

Trend	What It Means for Marketers & Sellers
Rise in “value” searches	Consumers compare more; want deals and reviews
Brand-specific queries growing	Brand loyalty still strong (Apple, Nike, Shein, Samsung)
Need for personalization	“Smartwatch for women” and “skincare by skin type” trending
Functional intent	“Laptops for students” shows use-case targeting is powerful
Global uniformity in demand	Many products (like earbuds and sneakers) trend worldwide

🧠 If you’re building an eCommerce site, content hub, or affiliate blog—targeting these keywords can deliver massive traffic.

📈 How to Use These Keywords to Boost Your Online Strategy

Whether you're a business, blogger, or content creator, here’s how to make the most of high-volume shopping keywords:

✅ 1. Create Buyer-Focused Content

Use search intent to guide your content:

Informational → “Best laptops for students under $600”
Transactional → “Buy Air Jordan 1 low original”
Navigational → “Shein discount code July 2025”

✅ 2. Optimize for Long-Tail Keywords

Instead of just targeting “wireless earbuds”, focus on:

“Best wireless earbuds for gym 2025”
“Affordable wireless earbuds for small ears”

📌 These are easier to rank for and bring high-converting traffic.

✅ 3. Use Local and Seasonal Variations

Match local search behavior:

UK: “trainers” instead of “sneakers”
India: “budget smartphones under ₹20000”
UAE: “Ramadan offers 2025 electronics”

🔐 EEAT Guidelines for High-Performance Shopping Content

To stand out and rank higher, apply EEAT best practices:

EEAT Factor	Application in Shopping Content
Experience	Add personal reviews, test results, or usage tips
Expertise	Collaborate with niche influencers, tech reviewers, or dermatologists
Authoritativeness	Quote official sources, link to manufacturer pages, use verified data
Trustworthiness	Avoid clickbait, disclose affiliate links, include return/shipping policies

🛍️ Final Thoughts: Keywords Are the Gateway to Shopper Intent

The most searched shopping keywords worldwide offer a deep glimpse into what people want, need, and are ready to buy. Whether you’re a global brand, a local seller, or a content creator, aligning your SEO, content, and product offerings with these terms can drive visibility, clicks, and revenue.

🛒 Remember: shoppers don’t just search—they trust content that feels genuine, relevant, and useful. That’s your key to SEO success in 2025 and beyond.

💬 What Shopping Keyword Have You Searched Most Recently?

Drop your favorite keyword in the comments or tag us on social using #GlobalShoppingTrends. Want a monthly list of trending ecommerce keywords for your niche? Just ask, and we’ll curate it for you!